E-commerce major Flipkart has announced the dates for its highly-anticipated annual flagship event, The Big Billion Days (TBBD) 2024.

The shopping extravaganza will kick off on September 27 and continue till October 6, 2024, with early access for Flipkart Plus and VIP members starting September 26.

As the country gears up for the festive season, The Big Billion Days 2024 promises to bring a celebration of the best deals and an exciting array of product offerings. As part of the festive preparations to cater to rising demand PAN India, Flipkart has launched 11 new fulfilment centres (FCs) across nine cities in the run up to TBBD, bringing the total number of FCs in India to 83.

This development has directly generated over 1 Lakh new jobs across its Supply Chain PAN India reflecting Flipkart’s commitment to socio-economic development, as it remains deeply focused on enabling employment opportunities.

Flipkart continues to set new benchmarks in e-commerce by transforming the way India shops online during the festive season with a focus on creating growth opportunities for a wide ecosystem of stakeholders.

Speaking about the 11th celebration of The Big Billion Days, Kalyan Krishnamurthy, CEO — Flipkart Group, said, “The Big Billion Days is not just a shopping event at Flipkart - it is a symbol of how digital commerce can uplift an entire ecosystem of stakeholders - from sellers, MSMEs, to D2C brands and international labels. As India’s festive season begins, we remain committed to creating value for the entire nation - from customers seeking affordability to sellers and local manufacturers scaling their reach. This year’s ‘The Big Billion Days’ will once again redefine the possibilities of e-commerce by driving inclusivity, innovation and sustainable growth across the board. Our vision remains steadfast in playing a pivotal role to shape the future of India’s digital economy.”