The price of the service has been slashed in parts of Asia, Europe, Latin America, sub-Saharan Africa and the Middle East.

"Members have never had more choices when it comes to entertainment," a company spokesperson told the BBC.

"We're always exploring ways to improve our members' experience. We can confirm that we are updating the pricing of our plans in certain countries," a Netflix spokesperson told the British media.

Netflix operates in more than 190 countries.

It is facing tough competition from other online streaming platforms like HBO and Amazon.