A video of the interaction, which has since gone viral on social media, showed Modi and Meloni greeting each other warmly while surrounded by other world leaders.

Though the audio was not entirely clear, Meloni was heard joking, "Yes, we are the most famous couple on Instagram," drawing laughter and attention online.

A light moment amid serious diplomacy

The brief interaction stood out against the backdrop of discussions on international conflicts, trade, climate change and global security that dominated the summit agenda.

Modi and Meloni's easy rapport has often attracted public attention, adding a touch of informality to the otherwise rigid world of high-level diplomacy.

Over the past two years, their friendly exchanges have become one of the most talked-about personal dynamics among world leaders.

Why their interactions resonate

What makes these moments noteworthy is their spontaneity. International summits are typically characterised by carefully choreographed meetings, formal handshakes and scripted photo opportunities.

In contrast, Modi and Meloni's interactions often appear relaxed and natural, making them particularly appealing to social media audiences.

Their exchanges have repeatedly generated memes, fan pages and viral posts, earning the duo widespread attention beyond diplomatic circles.

The 'Melodi' phenomenon

The fascination with the Modi-Meloni equation began during the G20 Summit in New Delhi in 2023 when the Italian Prime Minister posted a selfie with Modi on social media.

The image quickly went viral, prompting users to coin the nickname "Melodi" — a blend of Meloni and Modi.

The trend resurfaced during subsequent international events, including the COP28 summit in Dubai and the G7 Summit hosted by Italy in 2024, where the two leaders were seen interacting warmly.

While the attention has largely been driven by social media humour, India and Italy have also strengthened bilateral cooperation in areas such as trade, defence, clean energy, technology and strategic partnerships in recent years.

The latest interaction at the G7 Summit has once again reignited online interest in the much-discussed "Melodi" phenomenon.